Extracted from an old postcard from the resort.

75 different species of palm trees can be found at the resort.

This is Santa Barbara's second largest tree and dates back to the 1800's. The property was built around this colossal beauty.

Alternative ideas for the 1927 label playing with elements of the fig leaf's shape and texture.

The final design is a continuous representation of the channel islands as seen from the view at the Biltmore, Santa Barbara Resort. We wanted to incorporate the palm fronds as well, but not draw away from the islands. So the fronds have no color and instead are spot varnished on the black, 1927 label and blind embossed on the Biltmore label.

Keeping with the yin-yang, the idea was to highlight the property's magnificent fig tree.

Alternative idea for the 1927 and Biltmore labels using the tile design from inside the building.

The initial ideas for the Biltmore bottling was to focus on the channel islands and the property's abundant palm trees. We considered changing the color palate for this bottling each year.